PUMA x Williams Racing announce the Williams Racing Kit

Alex Albon (THA) Williams Racing FW46 Formula 1 World Championship, Season Launch Studio Shoot, 5th February 2024, Grove, Wantage, England

PUMA and Williams Racing are excited to unveil the Williams Racing Kit for the Formula 1 2024 season. This significant launch occurred at PUMA’s NYC Flagship Store on February 5th, coinciding with the team’s comprehensive Season Launch, bringing the Williams Racing Kit to the vibrant heart of New York City and to fans globally.

This collaboration celebrates the coming together of two iconic names in motorsport. Williams Racing, celebrated for its rich heritage of triumphs and innovation in Formula 1, collaborates with PUMA, a brand with a deep-rooted history in motorsport culture.

Fans can now purchase the eagerly awaited Williams Racing 2024 kit, available at the PUMA NYC Flagship Store and online through puma.com and williamsf1.com.