Formula E Announces Hackett London as Official Apparel Partner
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The world of high-speed racing meets sophisticated style as Formula E partners with Hackett London for Season 10 of the ABB FIA Formula E World Championship. Hackett London, a distinguished premium clothing brand, steps up as the Official Apparel Provider for the upcoming season, bringing a dash of elegance to the racetracks.
Season 10, kicking off with its opening race in Mexico City on January 13, 2024, promises an electrifying itinerary. The championship will zoom through iconic cities such as Diriyah, São Paulo, Tokyo, and Berlin, concluding with a climactic double-header in London on July 20 and 21, 2024.
Earlier this year, Hackett London unveiled ‘Hackett Sport’, a line of premium sportswear tailored for the dynamic and active. This collection aligns perfectly with the high-energy demands of Formula E, as it combines unrestricted movement with the brand’s renowned style. This is particularly significant for Formula E employees who are constantly on the move in urban race settings around the globe.
The Hackett Sport range showcases performance-oriented attire made from technical fabrics, featuring items like gilets, trousers, and tops designed for athletic endeavors. This collaboration not only underscores Hackett London’s commitment to quality and style but also reinforces its longstanding bond with the sporting world, particularly motor racing. This connection is epitomized by the brand’s long-term collaboration with British racing driver Jenson Button, further solidifying its presence in the realm of high-octane sports.