For the first time ever, Hot Wheels and Formula 1 are teaming up to bring the world’s premier motorsport to the legendary 1:64 scale. This exciting collaboration between Mattel, Inc. and F1 introduces a new range of Hot Wheels products, allowing both kids and collectors to celebrate their passion for racing in a brand-new way.
This partnership merges two iconic brands, each with a deep-rooted history in speed, competition, and innovation. Whether you grew up launching Hot Wheels down gravity-defying tracks or you religiously follow every F1 season, this collection is set to bring the thrill of Formula 1 racing to your hands.
To kick off the collaboration, Hot Wheels is launching a limited-edition collector die-cast—and it’s already available on Mattel Creations. This special Formula 1 car comes in a bespoke Hot Wheels racing livery to mark the partnership, featuring:
✅ Bespoke Real Rider wheels with interchangeable tires
✅ Full-metal body and chassis for premium quality
✅ Brand-new F1 casting with incredible detail
✅ Number 68 on the nose—an homage to the year Hot Wheels debuted
✅ Collector’s ‘Kar Keepers’ clamshell case for ultimate display appeal
Inspired by the original 16 Hot Wheels cars that launched the brand into toy history, this release is a must-have for both die-hard collectors and motorsport enthusiasts.
This is just the beginning. As the partnership unfolds, expect F1 team-themed models and more Hot Wheels creations that celebrate the world’s fastest, most technologically advanced racing series. Whether you’re a fan of Red Bull Racing, Ferrari, Mercedes-AMG Petronas, or any other team on the grid, the Hot Wheels x F1 lineup is set to deliver scale-sized excitement like never before.
Stay tuned for upcoming releases as Hot Wheels and Formula 1 redefine motorsport collectibles. But for now, make sure to grab the debut Hot Wheels F1 die-cast before it speeds off the shelves!
